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Google Analytics Audit Checklist

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Optimize Your Website Analytics for Better Insights

Download Our Free Audit Checklist

In this checklist, we’ll be covering the most important metrics to measure and how to track them in Google Analytics.

This includes:

  • Page views
  • Average time on page
  • Bounce rate
  • Traffic sources
  • Conversion rates
  • Demographics
  • Exit pages

Drive Research is a full-service market research company helping organizations extract insights from the data we collect to accelerate business strategy.

Although we specialize in custom-built qualitative and quantitative market research, our team also understands the value of in-depth website data made accessible through Google Analytics. So much so, Drive Research has several team members certified in Google Analytics.

Whether you’re interested in performing a website audit once a week or once a year, we can help. Not only does Drive Research provide findings and charts, but we also offer actionable recommendations for how to implement the data we collect to improve traffic, time on page, and conversions.

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