Online Reputation Management
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Become an Online Reputation Management Expert by Watching These 7 Videos
Posted at: 7/29/2020 12:30 PM
In 2020, creating a strategic and impactful strategy for online reputation management (ORM) is essential for businesses everywhere. A negative customer or client review can be a dealbreaker for whether a new prospect chooses to use your products and services. If you are looking to create an ORM process for your organization, but don’t know where to get started, our online reputation management company is here to help. We’ve compiled 7 videos from experts from all over the country on this exac
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What is the Impact of Positive Online Reviews? | Online Review Management Company
Posted at: 8/28/2019 2:41 PM
What is the impact of positive online reviews to potential customers? Well, it turns out pretty significant. Don’t believe me? Check out these online review statistics pulled from a report compiled by INVESP. 90% of consumers read online reviews before visiting a business 88% of consumers trust online reviews as much as in-person recommendations Customers are likely to spend 31% more on a business with “excellent” reviews 72% say that positive reviews make them trust a local business more
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Online Reputation Management Explained in 60 Seconds | Market Research Video
Posted at: 8/21/2019 1:59 PM
Understanding the impact of customer ratings with online reputation management, or ORM for short, is influential to every business, big or small. It is a formal process to increase positive rating reviews from customers and clients by filtering out negative responses or poor reviews. To reap more benefits from implementing a reputation management process, it is a great idea to consult a market research firm. Why? Customer surveys are at the heart of what national market research companies, like
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Using Sentiment Analysis for Easy Online Reputation Management (ORM)
Posted at: 5/31/2019 2:36 PM
Sentiment or open-text analysis is a rising market research technique most utilized when analyzing open-ended survey questions and reviewing social media commentary surrounding a company or brand. It is also a popular tool for online reputation management (ORM) as it attempts to automate an overall understanding of people’s feelings within an online survey. When added to a reputation management approach, sentiment analysis can take much of the heavy lifting off of a researcher or marketer. It e
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