Zach is the Vice President of Strategy at Drive Research. With over 12 years of experience, his background stretches across research and integrated marketing communications at both suppliers and advertising agencies, as well as time spent as an adjunct instructor at Syracuse University's Newhouse School of Public Communications.
Zach leverages his background to advise clients on topics including customer insight, competitive intelligence, branding, positioning, messaging, creative strategy, and organizational leadership. He believes in the pursuit of curiosity and that all organizations benefit from, and are capable of, having a research culture.
Outside of work, Zach focuses his time with his wife and children, enjoys coaching youth sports, and pursues hobbies in golf and gaming.