Voice of Customer (VoC)

Voice Of Customer Voc From Drive Research

Working With Our National Customer Survey Company

Voice of Customer (VoC) market research can be either qualitative, quantitative, or a combination of both. Virtually all market research can be deemed VoC, and if you want our opinion, any feedback matters.

At its core, VoC is about giving your customers a voice to guide your strategy through data. Customer feedback is the main focus of our national Voice of Customer company efforts.

Studies completed by our national VoC company range from a customized survey to a phone interview, to a focus group, to other methodologies. A VoC survey approach places your customers as priority one for your business.

Our Voice of Customer company proactively reaches out to obtain feedback. This simple act of reaching out to your customers carries value in itself for your organization. This value is in addition to the data and the insights you'll be provided by our national VoC market research company.

Approach to Voice of Customer (VoC)

Our national VoC survey company has designed a custom and unique process for your project from start-to-finish. No cookie-cutter approach. It moves from a market research proposal to kickoff, workplan, design, testing, fieldwork, analysis, and reporting.

This ensures your project is streamlined with our VoC market research company.

Our team members are certified in VoC surveys and customer experience (CX). Drive Research also utilizes the best interviewers and analysts to structure and manage your VoC project to get you the answers you need for your key business questions.


Contact Our Voice of Customer (VoC) Company

Drive Research believes in VoC, for our customers, and for your customers. Learning from customers and listening to their feedback is a vital piece of business success. It's what we do. It's why we exist.

Interested in learning more about our Voice of Customer company? Contact us for a proposal or estimate and we will respond quickly with more information.

Contact Drive Research


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Learn More About VoC

We don't just conduct market research, we write about it...a lot. Our experts share their insider tips, tricks, and trends for best performing VoC studies. Enjoy!

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